Washroom Advertising

Washroom Advertising is a simple and very effective way to advertise to customers of bars, pubs and clubs. A3 poster frames are placed in the washrooms of popular bars and clubs where a high number of people are exposed to the advertising message. The poster frames are always placed in prominent areas, for example above the urinals in the gents toilets and behind the cubicle doors of ladies bathrooms.

The prominence of the poster frames in effect creates a captive environment, where the audience is exposed to the advertising message for a period of usually around 30 seconds.

The mindset of the audience is another important factor which adds to the effectiveness of washroom advertising. Customers of bars and clubs are in a relaxed frame of mind, which will make them more likely to absorb the advertising message.